MarediModa, a leading beachwear producer in Europe, organized the first Asia-based exhibition of high-profile beachwear, which was held in Nusa Dua, Bali from 14-16 March. The exhibition was dedicated to swimwear fabrics as well as to accessory industry.

The main aim of the event was to bring the high-quality European Beachwear system to the Asian market, where the high-end swimwear is in great demand. Besides, the exhibition helped to improve the collaborative relationships between the European beachwear fabric manufacturers and beachwear designers.

MarediModa and Mittelmoda International Lab also arranged the competition for young designers from the Asia Pacific region. The competitors were asked to design a women’s beachwear collection using the fabrics of the MarediModa exhibitors.  The final was held within the Bali 2006 trade fair, on March 15 during the Gala Dinner. The winner got an all-inclusive trip to beautiful Bali, lots of visibility and promotion opportunities.

MarediModa Group is known for organizing similar events in Cannes and Munich for over 5 years already. The events are known as the most prestigious show of the kind, gathering more than 100 companies each time, while the group is considered a leading beachwear manufacturer thanks to the high quality fabrics and competitive service.

Established in 1988, MarediModa Group today unites about twenty Italian producers of beachwear, which respect tradition, history and unrivaled quality of Italian goods. From its first days, the Group has aimed to better the collaboration between converters and manufacturers, trying to expand the ‘philosophy of beachwear’ to all the sector’s components, upstream and downstream.

Technorati Tags: MarediModa, Mittelmoda International Lab, beachwear, swimwear, exhibition, beachwear show

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