In less than a month bikini will be celebrating its 63rd birthday. On July 5, 1946 it was presented to public on the demonstration of a new summer collection from Christian Dior. Dancers from Moulin Rouge were invited to demonstrate bikini because none of the models agreed to step onto the podium in such an undisguised outfit. There are rumors that Micheline Bernardini, who demonstrated bikini, received over 50,000 proposals afterwards.

Bikini’s arrival was like an explosion of a nuclear bomb (it actually was named after Bikini atoll where the USA tried the first nuclear bomb four days earlier). Catholic Church in Spain, Portugal and Italy prohibited wearing bikini in public. In America certain social organizations objected to Hollywood using bikini in the movies. Nevertheless bikini gained its popularity with time: after the WWII it became a sign of freedom for many women and Hollywood also did its bit.

• The increased sales impact of bikini happened in 1957 when the movie ‘So Woman Was Created’ came on the screens of the cinemas with Brigitte Bardot in bikini set.
• In 1960 America was singing the ‘Itsy Bitsy Teenie Weenie Yellow Polka Dot Bikini’ song that was leading the song charts for a long time
• In 1962 James Bond’s girlfriend stepped out of the water wearing white bikini – and this scene was named the sexiest scene in the history of the cinema.
• In 1964 the first issue of ‘Sports Illustrated’ magazine with a girl wearing bikini on its cover was printed.
• In 1966 the movie ‘A Million Years B.C.’ came out, where Rachel Welsh was starring in bikini made of animal skin.

Since that time nothing could stop the spreading popularity of bikini and today we enjoy a great variety of models, colors and material for bikini. Bikini is used not for going to the beach only; it is an item of lingerie also. From simple delicate designs to exotic banana skin models or bikinis made of bubble wrap – anything that your imagination can tell you.

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This entry was posted on Tuesday, June 16th, 2009 at 2:35 am and is filed under Fashion Events, Trends. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.