I would like to present you one more designer brand the collection of which is worth your attention. I am talking about Mint Siren.
Mint Siren is a London based fashion lingerie and accessory brand. Josefine Wing, a Swedish designer, set it up in 2005. The brand is famous for working with high quality fabrics only, for unusual and different approach to fashion and view of women’s needs. That is why, Mint Siren’s intimate apparel is becoming more and more popular from season to season. The brand has found its niche in the industry on the worldwide scale.

Recently Mint Siren presented a new lingerie collection for Fall – Winter 2010. This sleek new collection will make its official debut in September 2010, in which designer Josefine Wing features a beautiful combination of black and gold intimates.

The best thing about the collection is its ready to wear style. I personally love gorgeous accessories , a lot of gold lace embellishment and metal detailing on the pieces.
The pictures you can see here were taken by the talented James Christopher Gray, hair and makeup by Stephanie Stokkvik.

The collection contains a wide variety of items, a body, high waist knickers, soft and underwired bra, low waist knickers and bum-less briefs, a bolero and knicker lounge set and even a denim sun bikini. The collection will be availably as early as in September 2010. So you have every chance to purchase some unique yet comfy intimate apparel from young but prosperous Mint Siren brand.

The only thing I would change is the model herself. She seems to me too skinny. That is not an example of a sexy, healthy and feminine body. And what speaks in me is not envy but common sense. Anyway, the collection is interesting and might be of interest for you.

I would divide all fashion brands in two categories: the ones with centuries old history and gained trust and respect, and the young ones that have to struggle hard to find their niche in the fashion industry. That is why we rarely hear about young brands, but when they manage to drive public’s attention, it is a sensation.
Andres Sarda brand has only four decades of history, but it has already gained hearts of numerous women all over the world.

Since the 60’s, Barcelona based designer Andres Sarda has dedicated himself to combining technology and innovation with the most seductive fabrics to create sublimely beautiful lingerie. Andres Sarda is a textile engineer who came from a family with clothes industry tradition.

The designer wanted to rupture with conventionalism and tradition of a time that had an aesthetical darkness, he dreamt of bringing his particular array of light into the field.
The major part of Sarda’s job is investigation of the lightest shapes, the softest fabrics, the most fabulous colors. What is no less important he uses the latest technologies and innovative techniques to create avant-garde and suggestive lingerie collections. His recent lingerie collection designed for Fall – Winter 2010 is a vivid example of his hard work.

I would say that the collection is not flamboyant and vamp, it is very elegant, exquisite and feminine. It is perfect for everyday wear as it will provide you with ultimate comfort. The collection includes only bra sets of diverse shapes and styles. The color choice is also rather reserved: white, beige, lilac, black and brown.

With Renaissance concepts and revolutionary ideas, Sarda gave women the pleasure of feeling, in their intimacy, the sensation of being wrapped up by beautiful and fashion clothes, flattering and with a wild point. Sarda gives them the power to feel attractive and confident.

The underwear brand of Parah was set up in 1950 by Edda Paracchini and Giovanni Piazzalunga in a wonderful place of Varese situated not far from Milano, Italy. Throughout the history brand‘s popularity has been growing from year to year. Now the Parah Underwear Brand is considered one of the most successful and popular ones among men and women who appreciate combination of style, comfort, quality and look.

Recently the brand unveiled a new Lingerie Collection for Fall – Winter 2010/11 that is called Noir Blue Rose Collection. And every piece in the collection is as beautiful and elegant as the name of the collection.

You should remember one thing about Parah – it is something more than intimate apparel. Parah is rather true luxury, perfect taste and exquisite seduction.

It seems to me impossible to describe how beautiful, sensual and expressive at the same time black, deep blue and white ensembles are. The strongest point of the Noir Blue Rose collection is haute-couture mixed with practicality, which makes it not only so sexy and special but also wearable. Finally, haute-couture pieces can be worn!

Turquoise ensembles feature corsets with suspender straps paired with g-string. Semi-sheer lace panels turn this item into a must-have in the wardrobe of every woman. Actually, I would say that the whole collection is a must-have.

What I really like about Parah Noir Blue Rose Collection is that major part of your body is covered with sheer or lace details. That is why it is an exquisite seduction. Alluring body under jacket paired with a shrug and a pair of black sheer stockings, who would have thought that this way of wearing lingerie would be so extremely sexy!

I love variety the collection offers: padded bandeau bra, pushup bra, mustard waspie with built-in bra, suspender straps and g-string, luxurious nightdresses paired with shrug and silk dressing gown. Seductive vibe – that is what women need.