Who does not know the brand Diesel? I suppose that there are not such people all over the world. The majority of us love the brand for its unusual and extremely amazing approach to designing and presenting its collection. What is more, Diesel is a favorite brand among men and women who love to stand out as every piece created by Diesel is unique, stylish and sexy.

Recently the brand unveiled a new underwear collection for Spring – Summer 2010. And today I present you some photos of the ad campaign for the new line. We know that Diesel is perfect at funny and funky campaign that can easily make us smile. The latest one is not an exception. Look at it yourself and make sure of its originality and creativity.

The advertising campaign for Intimate underwear line has a theme ‘stupid is fun’. And that is true, is not it? All the pictures were made by Jason Nocito. The collection itself is flamboyant and amusing, eye catching and extravagant. I was glad to see vivid colors because that is what we need on hot summer days – more sun, more live, more colors.

The Intimate collection comprises of a wide range of underwear both for men and women. Among them there are panties, bra sets, alluring babydolls, briefs and boyshorts for men. What is no less important, creating awesome styles the designers do not forget about quality and comfort. Purchasing any Diesel piece you can be sure of its first rate characteristics.

You can see in the pictures incredible imagination of the designers and the photographer who walked out in the street, in the forest, went on safari and dived in to water. I hope you will look at the collection with fun and appreciate creativity and uniqueness of the idea.

The importance of trendy and beautiful underwear is continuously growing. Every woman knows that and does not wonder that it can cost more than outwear. So as to bring cash underwear brands experiment with designs, shapes and colors; then hire a well-known and highly beloved super model to advertise the line, and that is it.

At least that is the strategy of Ultimo underwear brand. Ultimo has unveiled its Summer 2010 Underwear Line and chose fabulous Kelly Brook to promote a new collection. The British beauty is a girl with voluptuous curves and to support such curves as hers the right bra is essential. Ultimo took the fact into account and made an emphasis on excellent support that a new range of bras can provide.

In the collection you will find bras with A to D cup sizes. The designers applied a new advanced silicone technology in these bras to enhance look. Besides normal sizes the range offers DD-G cups for busty women.

While posing for the Ultimo ad campaign, Kelly Brook spoke about the importance of a good bra. She said that if a woman has big cups excellent support is essential.
By the way, for Ultimo posed such famous models, singers and actresses as Katie Price, Helena Christensen, Sarah Harding, Gemma Atkinson, Michelle Heaton and many other beautiful women.

The collection comprises of a wide range of bra sets. Here you can find thongs, panties and boyshorts. Bras provide maximum comfort and support. It was nice to see a huge number of colors. Every set features beautiful inserts and adornments that make the lingerie sexy, sensuous and super stylish.

For many years people thought that leather is luxurious material that is incompatible with water. The idea of designing leather swimwear appeared not so long ago. And it has been followed by multiple women who love sensuous feel of leather against skin and its incredibly luxurious look.
Wearing leather swimwear has several undisputable pros. First of all, it fits like a glove; secondly, leather is worn far longer than any other material, and finally, nothing is more sexy and alluring than leather bikini.

As summer is in its full swing, it is high time to make a decision and head for a beach. If you have decided to buy a leather bikini, you have to know some essential things about it. I hope that they will help you.
If you shop for a leather swimsuit do not do it online. Everybody has different figure, so a bikini that looks gorgeous on a girl in the picture will look in a different way on you. It is important to shop in ordinary stores as there shop assistants can help you with size, shapes and styles of swimwear. Some of them are really professional and can give you a good piece of advice.

Measurements are very important. Do not take them yourself, it is advisable to ask a friend and to address to a professional seamstress. Right measurements ensure that looking at the sizing chart, you will identify your size easily. Most stores do not allow returning or exchanging swimwear so be careful.

A quality leather swimsuit is washable, and it will remain soft and supple after every swim. The main rule is no imitations. Otherwise you will waste your money on a piece of material that will last too short.
Washing leather swimwear, wash it by hands, do not use detergent, rinse and lay it flat to dry. That is the key to fabulously looking leather swimwear that will last long.