Did you know that over 80 per cent of women wear the wrong bra size? The reason is they believe that they are size they are actually not. That can be very dangerous as a woman will notice the problem over time when it might be too late to improve the situation.
Besides, the larger the breasts, the bigger the concerns, says Tracy M. Pfeifer, M.D., a board-certified plastic surgeon in New York City. Following are the most common fit-related problems along with quick and easy solutions to ensure your bust looks and feels its best.

1. The band of the bra that wraps around your body should not ride up which means that the back is big. A bra should fit snugly so try to go down a size.
2. One of the first signs to change a size is shoulder straps digging in your body. Remember that 90 per cent of support should come from the band and the cups, not the shoulder straps of your bra. The solution is to try another bra with a different cup size and wider straps. For that follow our simple tip: first slip straps off the shoulders. If the bra slips down, go down a size on the cups and a band. If it does not, choose a bra with wider straps.

3. Another sign of the wrong bra size is puckering cups which mean that the cup size is too big and you should go down a size. Pay attention that if the cup is wrinkling only in the center it may mean that it is too small and breasts can’t fit in. In this case try a larger bra.
4.    Your back size is too big and/or your cup size is too small in case the bra follows the arms when you lift them.
5. And the bra is too small if the front wires stand away from the body. A larger size will solve the problem. Be healthy and take care of yourself.

Tomorrow on August 10th every fashion lover will be at the Victoria Secret’s SoHo Store to celebrate the launch of the INCREDIBLE by Victoria’s Secret. In the campaign organized for the launching takes part Transformers babe Rosie Huntington-Whiteley, Candice Swanepoel, Chanel Iman, and Erin Heatherton.
The new Incredible bra features a smoothing, slimming, body transforming shape. The Victoria’s Secret brand says that the bra has cushioned underwire for no digging, binding or pinching. Besides, the band of the bra is significantly wider that the majority of intimate pieces normally have. The wide bands slim and smooth tight tops for a super flattering look. If the band fits better, the clothes sits better!

Another strong point of the bra is self-adjusting straps for a perfect fit and full support shaping. Super soft fabric is virtually seamless under clothes. Among other important characteristics and innovations there are the following ones: imported nylon/spandex, flat back closure, underwire cups, and other.

The Incredible bra is lightly lined and seamless. I see these features as the essential ones. It is seamless under your tops, the tops fit smoother than ever. And smoother means sexier! Now you can wear the Victoria’s Secret bra everywhere whatever you put on – an exquisite evening dress or sports clothes.  The Incredible bra is the most comfortable bra ever!
I was amazed by the wide range of colors of the Incredible Bra. You will find bras both of pastel colors and vivid flamboyant ones, so feel free to choose the one for only $ 45 - $ 52.
If that’s not enough, the bra comes in three shapes: the push-up, demi, and racer back! I’m sure it will become your favorite bra because it will give you maximum support, superb quality, incredible comfort and sexy look. Is not that what women expect from their intimate apparels?

For over 40 years the Eres brand is on the fashion market, and its success is obvious and doubtless. The Eres lingerie collections and lines feature simplistic design revealing another facet of creativity that balances between elegant style and modern techniques. One of the hallmarks of the brand is purity that sculpted women’s bodies. No padding, ingenious cuts, comfortable fabrics led the brand to a true success. Besides, the Eres name is synonymous with luxury due to innovative techniques, luxurious materials, contemporary design, and high reputation for quality.

Upscale lingerie and swimwear brand Eres once again proves that it perfectly understands what quality and beauty is with its new lingerie collection for Fall 2010. The brand has chosen a red-headed Australian beauty Tiah Eckhardt to represent the upcoming campaign for the new Fall 2010 lingerie line. As you can see in the pictures, the campaign is based on earthy rust tones. As for me, Tiah matches it with excellence. By the way, you might now the Australian model for her cooperation with Agent Provocateur, and there have been rumors lately that the woman will be in the next installment of the X-Men movie franchise.

I would like to drive your attention to maximum comfort of the new lingerie line. No thongs, no uncomfortable fabrics or cuts. Is not it what every modern woman needs? That is the lingerie that can be worn all day long without provoking aches and chops. Besides, bras have natural and super comfortable shapes while straps are quite wide.
Fall 2010 lingerie collection from Eres is a combination of trendsetting design with ultimate elegance and performance. So if you are not afraid of enhancing your body’s architecture, are must try Eres.