To tell the truth it is just today that I have got to know about a Smart & Sexy lingerie brand. And my opinion that it is worth being known. Here it is.
Smart & Sexy is a well-established national lingerie brand created and designed by Ariela-Alpha International. By the way, it is one of the largest privately owned lingerie companies in the country. Their products are famous for their trendy designs, excellent quality, and great silhouettes to enhance not only your body but your confidence as well. Since the brand has become so popular, they decided to expand into swimwear. And today I present you a new Smart & Sexy collection of swimwear 2010.

The looks are just as stylish, sexy and fun.  I am amazed by the diversity of colors ranging from leopard and zebra prints up to solids in black and pink. The selection of swimwear styles is also great: in the collection there are push up halters, triangle halters, bikinis and tankinis.  I cannot but mentioning that bikinis are paired with the adorable full-coverage, side tie bikini bottom.

Representatives of the brand emphasize that the brand is dedicated to bringing women ‘affordable luxury’. That is what so many women on a budget need. Bringing luxury they do not forget about comfort, quality and fit. Talking about affordability I forget to mention that every item from Smart & Sexy collections is ranging from $ 5 to $ 20. The swimsuits that I described above cost $ 20 each. Now I understand what ‘We created this brand with you in mind’ means!

La Fee Verte is a new lingerie brand that was recently launched out of Canada.  This edgy collection is the brainchild of Adam Sakara, the creative director and talented founder of the line.  The first collection called Season 1, is inspired by the Garden of Eden and is based on bold blues, pinks, purples, and chartreuses which contrast against inky black backgrounds.  Only the pictures below do justice to the collection which truly lives up to its name, La Fee Verte, which is the name used in historical literature for the highly intoxicating beverage, Absinthe.

In the period when the lingerie industry was going through the effects of the recession, and the general mood was reserved, I was intrigued by La Fee Verte brand that would dare to go bold!  The Fall 2009 collection was super daring, whimsical and colorful.  In contrast, the Spring – Summer 2010 underwear collection presented by the brand takes a more vintage, more Parisian, more mature direction while still retaining an emphasis on quality and luxury.

The best about the S/S collection is the variety of unique silhouettes that can easily captivate the eye. The line includes bralettes, kimonos, rompers, tap shorts, classic, modern looking and vintage bra sets, and other items. Most pieces presented are able to double as outerwear as well as innerwear. Some of them are striking and could easily be incorporated into an outfit for a night on the town.

Another feature that amazed me in this collection is the subtlety of the colorways.  The designer uses simple, yet elegant combinations like gray and pink, black and lavender, black and ivory, and pink and ivory, the intricacy of the design shines through.I consider that La Fee Verte lingerie is a rare example of modern elegance, beauty, quality and style. That is a diamond in intimates industry.

For over 40 years the Eres brand is on the fashion market, and its success is obvious and doubtless. The Eres lingerie collections and lines feature simplistic design revealing another facet of creativity that balances between elegant style and modern techniques. One of the hallmarks of the brand is purity that sculpted women’s bodies. No padding, ingenious cuts, comfortable fabrics led the brand to a true success. Besides, the Eres name is synonymous with luxury due to innovative techniques, luxurious materials, contemporary design, and high reputation for quality.

Upscale lingerie and swimwear brand Eres once again proves that it perfectly understands what quality and beauty is with its new lingerie collection for Fall 2010. The brand has chosen a red-headed Australian beauty Tiah Eckhardt to represent the upcoming campaign for the new Fall 2010 lingerie line. As you can see in the pictures, the campaign is based on earthy rust tones. As for me, Tiah matches it with excellence. By the way, you might now the Australian model for her cooperation with Agent Provocateur, and there have been rumors lately that the woman will be in the next installment of the X-Men movie franchise.

I would like to drive your attention to maximum comfort of the new lingerie line. No thongs, no uncomfortable fabrics or cuts. Is not it what every modern woman needs? That is the lingerie that can be worn all day long without provoking aches and chops. Besides, bras have natural and super comfortable shapes while straps are quite wide.
Fall 2010 lingerie collection from Eres is a combination of trendsetting design with ultimate elegance and performance. So if you are not afraid of enhancing your body’s architecture, are must try Eres.